5 Ways to Maximize Digital Marketing Efforts During the Coronavirus Pandemic

March 18, 2020

Now is the time to improve your digital presence

A computer monitor with the words do more on it
With the current coronavirus pandemic, businesses of all sizes are being affected all over the world. Everyone is having a hard time adjusting to the high demand of consumer goods and the risks associated with social distancing. Small business are being impacted the most as mandates have been issued to close their business or reduce on-site staff. Despite the ongoing uncertainties, now is a good time to consider what you can do to enhance your digital presence. 

Here are 5 ways you can maximize your digital marketing efforts

A man is typing on a laptop while holding a credit card

1.  Prepare for more online transactions


E-commerce giants like Amazon and Walmart are seeing a huge influx in online purchases, so much so that they are in need of additional staff to meet the demand.  


If you don’t already have an online store, the web team here at GoBeRewarded can create an e-commerce presence on your website or on Facebook to get your products in front of the many people currently in quarantine or working from home.
A person is holding a cell phone with an email on the screen

2.  Prepare your website messaging and features


Don’t leave your audience guessing, display a message on your homepage about any service changes.  The following features can be added to your website to cater to current inconveniences:

  • Fillable form for scheduling appointments
  • Online Payment processing
  • Catalog of products or services
A person is taking a picture of food with a cell phone

3.  Create more digital content


With the limitations of social distancing now is the time to invest in digital content for your website.  You can keep your audience engaged with blog posts, photos, videos and social media advertising.  
A close up of a facebook page on a computer screen

4.  Engage more on social media


Since everyone is monitoring their social media for updates, entertainment, and trends then you too should be engaging on social media as well.  


This is a great way to find opportunities to accommodate your customers and continue building relationships with potential prospects.
Two screenshots of a website for a personal injury lawyer

5.  Consider Larger Projects


If business is slow, website traffic is likely low, and you have time to make improvements.  You can redesign your homepage, or build new web pages to break out the services you offer.  


Now is the time to rebuild your current content to meet and start some of those projects that you’ve had on the back burner for a while.  

How GoBeRewarded Can Help

Your digital marketing success is our goal, we have a full staff of marketing professionals ready to help you enhance your digital presence. We can help you with the following digital content:
  •  Website redesign
  •  Paid ads and social media advertising
  •  E-commerce 
  •  Monthly blogs
  •  Photos and Videos
  •  and more
Let us know how we can help your business. Contact us today! Want a PDF version of this blog? Download it here.
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