UPCOMING WORKSHOP: Facebook for Beginners

Aaron Gobidas • March 21, 2018

You've been hearing Facebook can benefit your business, but you have no idea where to begin. If that statement is true, then this workshop is for you!

A cell phone with facebook on the screen next to a cup of coffee

Facebook Advertising has the potential to be the most effective use of your marketing budget, but many business owners and even many marketing professionals are uncertain how to begin. If you do not have a solid understanding of Facebook, then you should attend this workshop. This workshop is also ideal for you if you have already placed ads for your business but have not been consistently successful.

Aaron Gobidas and Matt Jantz of GoBeRewarded are teaming up with the San Marcos Chamber of Commerce to present a series of three courses covering Facebook's basic through advanced features so you can become a Facebook wizard like us! This three-part series is broken down into beginner, intermediate, and advanced workshops so you can drop in at your level of knowledge or attend all three !

March 27, 2018: Facebook Beginner Workshop Topics

  • ​Creating or Claiming a Facebook Business Page
  • ​How to Assign Page Roles
  • ​How to Make a Post and Proper Post Structure
  • How to Schedule a Post
  • ​Benefits of Being Active on Facebook
  • ​Facebook Ad Theory

Make Plans Now to Attend

Location:
Residence Inn by Marriott
1245 Los Vallecitos Blvd.,
​San Marcos, CA 92069

Date/Time Information:
Tuesday, March 27, 2018
​8:00 am - 9:30 pm

Fees/Admission:
FREE for Chamber Members
​$25 for Prospective Members

Person viewing a desktop monitor with a spreadsheet or dashboard in an office setting

The Importance of Geo-Targeting in Digital Ads for San Diego Businesses

May 1, 2026
Learn how geo-targeting improves digital ad performance for San Diego businesses by reaching the right local audience and reducing wasted ad spend.
A magnifying glass over a document against a light blue background with icons of a key, paper plane, and the text

The Rundown: The Difference Between On-Page SEO and Off-Page SEO

March 12, 2026
Search engine optimization, or SEO, is often talked about as one thing, but it actually includes several different types of work. Two of the most important are on-page SEO and off-page SEO . Both influence how your website performs in search results, but they focus on different parts of your online presence. What Is On-Page SEO? On-page SEO refers to everything you optimize directly on your website to help search engines understand your content.  This includes things like: Page titles and meta descriptions Headings and page structure Keyword usage in the content Internal linking between pages Image optimization and site speed The goal of on-page SEO is to make your website clear, organized, and easy for search engines to understand. What Is Off-Page SEO? Off-page SEO refers to signals that happen outside of your website but still influence how search engines evaluate it. The most common example is backlinks , which are links from other websites pointing to yours. When reputable websites link to your business, search engines see that as a sign of credibility. Off-page SEO can include: Backlinks from other websites Business directory listings Local citations Online mentions of your business Why Both Matter A well-optimized website is important, but it is only part of the picture. Search engines also look for signals that your business is trusted and referenced elsewhere online. Strong SEO typically comes from a combination of both a well-structured website and credible external signals.
Two people, woman and man, looking at a computer screen together at a desk.

Google Ads Cracks Down on Business Info: What SMBs Need to Know

February 28, 2026
Learn how Google Ads is tightening phone number and business info rules in 2026, and what small businesses must do to stay compliant and maximize ad performance.